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THE STRAWBERRY FIELD

Hospitality Website Design Café

The Before…

ABOUT THE STRAWBERRY FIELD

Project Overview

The Strawberry Field is a digital modernisation of a beloved Kenmare landmark. Beyond a visual refresh, this project focused on rebuilding a broken technical foundation to restore guest trust. By migrating the site to a high-performance platform, I’ve balanced 30 years of local heritage with a sleek, contemporary user experience that mirrors the warmth of their physical café.

The Challenge

Despite being a legendary landmark, the cafe’s digital presence had become a liability. Modern browsers were flagging the site as "Not Secure," physically blocking potential guests with security warnings. Beyond the technical blockages, the site relied on "pinch-and-zoom" PDF menus, a friction-heavy experience for tourists navigating the Ring of Kerry on mobile devices.

Just Scroll & Eat

Download & Pinch

Just Scroll & Eat

The Solution

I approached this project by addressing the "structural integrity" of the site before moving into the visual design.

Restoring Trust: I secured the domain with a full SSL integration, ensuring the "green padlock" is the first thing guests see. This moved the site from being blocked to being a trusted digital entrance.
Digital Hospitality: I retired the outdated PDF attachments in favour of a fully responsive, scrolling digital menu. Whether a guest is on a desktop or a phone, the browsing experience is now as seamless as sitting at a table in the cafe.
Vibrant Visuals: I modernised the layout to reflect the cozy, colourful atmosphere of the physical restaurant, creating a digital foyer that feels as warm as walking through their front door.

I approached this project by addressing the "structural integrity" of the site before moving into the visual design.

Restoring Trust: I secured the domain with a full SSL integration, ensuring the "green padlock" is the first thing guests see. This moved the site from being blocked to being a trusted digital entrance.
Digital Hospitality: I retired the outdated PDF attachments in favour of a fully responsive, scrolling digital menu. Whether a guest is on a desktop or a phone, the browsing experience is now as seamless as sitting at a table in the cafe.
Vibrant Visuals: I modernised the layout to reflect the cozy, colourful atmosphere of the physical restaurant, creating a digital foyer that feels as warm as walking through their front door.

Cohesive Branding: Beyond the Screen

To ensure the brand felt consistent across every touchpoint, I modernised The Strawberry Field’s print assets. From tactile menus to refreshed business cards, the physical branding now mirrors the sleek, high-performance digital foyer I built for them.

The After…

The Strawberry Field's digital presence now matches their physical space.

VISIT LIVE SITE

The Architect’s Advantage

A fresh coat of paint only works if the walls are solid. By fixing the security protocols and improving the flow of information, I transformed a technically broken site into a high-performance business tool. The Strawberry Field now has a digital shopfront that is easy for the owners to maintain and effortless for guests to use.

WHAT THE STRAWBERRY FIELD SAID:

The best part was having all the technical side handled for us without any downtime.

So happy with the new look for our website! The re-design is fresh, fast and easy to use. The best part was having all the technical side (hosting, domain settings etc.) handled for us without any downtime. It was a stress-free experience and the site looks fantastic. It’s a huge upgrade for us. Highly recommended!

The Strawberry Field

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Peak Pixel

DESIGN

Peak Pixel

DESIGN

Peak Pixel Design crafts intentional digital shopfronts and brand assets from Kenmare, Co. Kerry. I bridge the gap between your physical premises and online presence with structurally sound, guest-focused design that builds trust and converts visitors into loyal customers.